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Online Trust Alliance Names Top Consumer-Facing Sites in Data Security, Privacy

websiteOnline Trust Alliance‘s 2016 Online Trust Audit and Honor Roll has included the online federal health insurance exchange portal and the White House’s official website on a list of  top sites based on OTA’s consumer protection, data security and privacy criteria.

OTA said Tuesday it analyzed nearly 1,000 public-facing sites run by the federal government, consumer service companies, Federal Deposit Insurance Corp. member banks, internet retailers and news providers.

Recipients of the nonprofit’s Honor Roll designation received a composite score of at least 80 percent and a score of at least 55 percent in three categories: consumer protection; site, server and infrastructure security; and privacy, transparency and disclosures.

The top 10 trustworthy government and industry websites in the OTA study are:

  1. Twitter (twitter.com)
  2. Healthcare.gov (healthcare.gov)
  3. Pinterest (pinterest.com)
  4. The White House (whitehouse.gov)
  5. Dropbox (dropbox.com)
  6. FileYourTaxes (fileyourtaxes.com)
  7. LifeLock (lifelock.com)
  8. Instagram (instagram.com)
  9. 1040.com (1040.com)
  10. The Gap (gap.com)

Forty-six percent of audited government sites made the annual Honor Roll and other top scorers in the public sector  include the Federal Trade Commission, Social Security Administration and the U.S. Postal Service.

The consumer services industry scored the highest during the website analysis, with 72 percent of site administrators in the sector qualified for the Honor Roll.

Fifty-five percent of the top 100 FDIC banking websites and 44 percent of the top 500 internet retailers passed OTA’s audit, the group noted.

The news and media sector scored the lowest, with only 23 percent of audited sites made the Honor Roll.

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