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Former Pixar Exec Rob Cook Named GSA Tech Transformation Service Chief

headshot-rob-cookRob Cook, a former Pixar executive, has been appointed commissioner of the General Services Administration‘s Technology Transformation Service that was established in a push to boost federal government technology.

GSA said Thursday Cook will formally begin his service as TTS commissioner on Oct. 31 and lead an organization that will look to assist agencies on the delivery of digital products.

“Rob is someone who has considerable experience both in delivering great technology and in building great organizations,” said Denise Turner Roth, GSA administrator.

“I can’t think of a better or more qualified individual to take our emerging technology efforts at GSA to the next level.”

Rob Cook has four decades worth of experience in the entertainment industry from roles with Pixar, Lucasfilm, Light Source and Numinous.

He was the first to utilize Monte Carlo techniques in computer graphics and was the co-architect and primary author of the RenderMan software used in 19 out of the last 20 films that took home an Academy Award for visual effects.

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